07814 535609
All-In-One digital Specalists in the fenestration industry
We Help Window & Door Installers Grow!
Check out the AI Receptionist Demo down below!
4.9/5 star reviews
See why we have such raving reviews
Craftsman Social
Every Step From Lead to Sale
1. Get More High-Value Jobs
Bigger jobs don’t come from better work — they come from focused messaging.
We help your business attract higher-value customers by targeting homeowners ready to invest in full home upgrades and premium window installations.
2. Automatic Follow-up
Never Lose Another Lead.
Forget one follow-up. Lose a £10,000 job.
Our AI automatically follows up with every single incoming lead instantly — booking more appointments while you focus on the work.
3. Boost Your Online Reviews
A finished job shouldn’t be the end of the relationship.
We automatically collect reviews and feedback from your customers after installation.
Strengthen your reputation and increase the number of homeowners who choose you.
We Don't Just Chase Leads.
We Drive Appointments.
We Close Deals.
Leads are just the start. What really grows your business is booked appointments and closed deals.
Everything we do is focused on putting more quality appointments in your diary and helping you close more high-value jobs.
This is why you need ai in your business
Traditional Way Vs. Craftsman Social
Missed calls become missed jobs
Waiting for referrals
Missing leads after hours
Inconsistent workflow
Chasing low-value price shoppers
Weak online presence
Forgetting to ask for reviews
Relying on memory and spreadsheets
Marketing focused only on leads
AI powered 24/7 response
Generate demand consistently
AI turns them into book appointments
Predictable booked appointments
Attracting people larger jobs
Premium local authority positioning
Automatically growing review counts
Automated systems directly in your calendar
Focused on appointments & closed deals
Our Services Simplified:
⚡ AI Receptionist
AI powered calling and texting which can handle calls and any questions on the front end of your business. If you miss a phone call, this AI has the ability to book appointments directly into your calendar.
📮 Marketing & Online Presence
Using META ads & updating your Google Business Profile account, we'll market your company & increase your reach. While we're marketing, you can focus on your strengths of running your business.
🧠Manage Every Lead in One Place
See exactly where every lead is in your sales process — from new enquiry to completed job.
Track every stage through one simple pipeline that keeps your business organised and no lead forgotten.
💯 Boost Your Online Reviews
After the job is marked as completed, the customer automatically gets a text message with a direct link to your Google page asking for a review & to refer to a friend.
More reviews = more trust
AI Receptionist
Most homeowners contact multiple companies before making a decision. If you miss the call or reply too slowly, the job usually goes elsewhere.
Our AI receptionist instantly answers missed calls, replies to text enquiries, and handles front-end questions automatically — helping you capture more leads while you focus on the work.
What we help with:
Missed phone calls
Slow response times
Lost enquiries
Busy office/admin workload
Out-of-hours leads
What you get:
AI text responses
Missed-call text back
Appointment booking
Calendar integration
Instant lead engagement
Automated follow-up
Marketing & Online Presence
The companies winning online aren’t always the best at the work — they’re the best at building trust.
We help your business stand out online through targeted advertising targeted to the right people, and improve your Google profile optimisation designed to attract more high-value homeowners.
What we help with:
Inconsistent enquiries
Weak online presence
Competing on price
Low trust online
Poor visibility locally
What you get:
Meta advertising
Google Business Profile optimisation
Social media management
Trust-building content
Local visibility improvements
High-value lead targeting
Manage Every Lead in One Place
No more forgotten follow-ups, messy spreadsheets, or losing track of customers.
Our visual pipeline helps you manage every lead from first enquiry to completed installation — giving you a clear overview of every stage in your sales process.
What we help with:
Forgotten leads
Missed follow-ups
Disorganised workflow
No visibility on job progress
Manual tracking
What you get:
Visual sales pipeline
Lead stage tracking
Quote management
Job progress overview
Organised customer records
Boost Your Online Reviews
Most homeowners check reviews before they ever request a quote.
Our system automatically sends review requests after completed jobs, helping you build trust, improve your online reputation, and generate more enquiries over time.
What we help with:
Forgetting to ask for reviews
Weak online reputation
Low trust from new homeowners
Poor Google visibility
Inconsistent referrals
What you get:
Automated review requests
Direct Google review links
Referral request messages
Reputation growth
Increased trust online
More enquiries in the future
ABOUT US
We Know This Industry Because We’ve Been Inside It
Most marketing agencies don’t truly understand the window & door industry — they simply offer the same generic marketing services to every type of business.
At Craftsman Social, we’re different.
With over 10 years of experience working within the window & door industry, we understand how these businesses operate day-to-day. We understand the sales process, the customer journey, the challenges of handling enquiries while managing installations.
We’ve seen first-hand how window & door companies grow — from small local businesses built on referrals, to regional installers scaling their operations, all the way through to large national brands managing volume at scale. Because of that, we understand the different challenges businesses face at every stage of growth.
Our goal is simple: help great trades businesses grow with smarter systems, better follow-up, and modern marketing built specifically for this industry.
10 years in the industry before we built the business
We've experienced the slow winters & busy summers
We see a lot of outdated marketing or no marketing at all
And we see no AI adoption of any kind, so be the first!
We see the difference between other the big national firms, regional sized, and the local companies operate
STILL NOT SURE?
Satisfaction Guaranteed
To put it as simply as possible: We are confident that we can grow your company and we want the reputation as the best service possible for Window Installers in the industry. If you don't earn a profit from our services we will give every penny back, so the worst case scenario for you is that you are back to where you was. But we aim to build a long term relationship with our customers and we don't get that by burning all our bridges with bad service!
Dave's Demo Windows & Doors!
This is just one of our services you can try out for yourself.
Roleplay as your customer asking all the awkward questions you can think of, say how many windows or doors you'd like and book an appointment.
Missed Call Profit Leak Calculator
Calculate exactly how much net profit your business is leaving on the table every month.
If you see the potential book a Demo Call with us!
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